the basics.
What: Poster design for acrobatics.
Who: Individual design.
Where: San Luis Obispo, CA.
the design challenge.
Design an elegant image that highlights athleticism.
about.
Print Acrobatics is a project I took upon myself to create, initially as a gift to my acrobatics partners at the time. I selected photos that I wanted to showcase from the previous competitive season and began designing with the theme of "smoke" in mind. This theme reflects the way that acrobats flow from one difficult skill to another, sometimes taking other twists and turns along the way. Part of my design process is outlined below.
the process.
This image shows my initial brainstorming and experimentation with colors and styles. Many of these styles did not make the cut.
Here is one of the early versions of the poster that shows a large image of one skill that I decided to showcase. Tha shadow I added behind the outline of this skill helps give the image depth, especially once more images were added.
This is the collage-style version that I created before narrowing down the specific images to use.
In this image, I added color to elaborate on the "smokey" theme.
the product.
The final version of the poster was simplified compared to previous versions to help establish a better sense of hierarchy.